You’re awesome, my friend

And it’s time everyone else knew it too.

We’ve not even met yet, but here’s what I already know about you:

You'd rather get a bikini wax in front of your ex boss than write a word of launch copy
You want to supercharge your funnels and launches because you can see what’s possible for your business
You’re looking for a unicorn who understands your audience, as the brain of an IT analyst with data and strategy, and writes like you, but better

My superpower is solving puzzles—like your funnel

I help 6 and 7 figure business owners earn the majority of their revenue with profitable funnels and launches.

I’m the brains behind email sequences that have generated million-dollar campaigns.

My baller clients include Haley Burkhead, Ellen Yin, Jordan Gill of Systems Saved Me, and Kira Hug and Rob Marsh of The Copywriter Club.

My data-approach to messaging and funnels has won her clients above-industry-average results like:

- 68% increase in sales page conversions

- 13% conversion rate on warm and cold traffic for a sales page

- Up to 85.4% open rates on launch emails

I’ve read more than 1,000 fiction books. Watch me go blank when you ask me “What’s your favourite book you’ve ever read?”
Trying to wean myself off my chapstick addiction.
My love languages are spreadsheets, itineraries, and espresso martinis.
Speaking fluent French is on my bucket list. C’est beau!
Obsessed with Real Housewives of New York—the witty one-liners, the cutting remarks, Ramona. Need I say more?
I love to unwind with a glass of Argentinian Malbec and a jigsaw puzzle.
Can sniff out chicken nuggets from a 5-mile radius.
Hitchhiked 1,690+ miles through Europe for charity.