AS FEATURED oN
Launch strategies shouldn’t be universal
You’ve probably got the audience size, a solid offer, and some marketing wisdom. Problem is it’s not translating into money in the bank.
Here’s why…
👉🏻 Rinsing strategies that fuelled another entrepreneur’s funnel might not work for your offer, list, or business
👉🏻 Driving traffic to a leaky funnel is like running water into a bath with holes… we’ve got to plug the holes first
👉🏻 Treating your audience like a faceless avatar…instead of real-life humans with actual needs, wishes, and personalities
Strategic and profitable funnels fuelled by data, research, and a pinch of sass
For online business-owning humans who aren’t afraid of going (fire)balls to the wall 🔥
Here’s how your launches will be fuelled
But don’t just take my word for it…
Jenna had a $246,000 launch
“Working with Nicola was SO awesome. She did so much research and digging through our course, interviewed previous buyers and those who didn't end up buying and provided so much incredible detail in the process that we were able to DOUBLE our sales goal for the launch!
If you want someone to help you go the extra mile, Nicola's your girl!”
- JENNA RAINEY
I’m a freak in the sheets… ahem Google sheets
I’m Nic, house plant mum, turtle obsessive, and former crime-writing journalist who knows how to dig for the juicy details and data. I love numbers and spreadsheets, and help 6, 7, and 8 figure coaches, and course creators have profitable launches.
Your wingwoman for writing conversion copy that would convince Jeff Bezos to forgo a pre-nup.
You need a copywriter with a BACKGROUND IN JOURNALISM
$246,000
13.5%
74%
launch for a $897 course
sales page conversion rate for a digital product
landing page conversions
And the SECRET SAUCE behind those bank-boosting results?
RESEARCH AND DATA
It’s not sexy until it makes you more money, brings in more students, and makes your life easier.
“The only copywriter I’ve never had to edit…”
"Nicola is my secret weapon and has shaved WEEKS of time off the process of creating content. She’s the first copywriter I have ever had no edits or suggestions on how to tweak the copy.
The way she phrases everything sounds exactly like me (but better) and it’s been a game-changer. Working with Nicola is invaluable; it’s exactly what we needed and wanted."
-HALEY BURKHEAD, founder of Recurring Profit
“With Nic on our team, we had our most successful membership launch to date!”
“Nic is the type of in-depth researcher, copywriter, and former journalist who asks the right questions, digs deep into a story, and can persuade a buyer to take action. That’s why I hired her to work on one of my biggest launches recently. And she totally delivered.
Not only did Nic provide excellent service (aka she didn’t disappear in her copy cave), she wrote a personalized story that captured my brand voice perfectly. With Nic on our team we were able to have our most successful membership launch, to date. Hire Nic. You’ll thank me later.”
- KIRA HUG, co-founder of The Copywriter Club